| BASF’s business activities have
complex and reciprocal ties with society.
Everything that we do impacts on society
– regionally, nationally and globally.
In China, as in other countries around
the world, BASF takes responsibility
for the social dimension of its activities
– in its interactions with employees,
partners, customers and suppliers, as
well as local communities. Worldwide
BASF has been recognized as the Most
Admired Chemical Company by the world’s
leading business publication Fortune
Magazine and has been listed in Dow
Jones Sustainability Index for several
consecutive years. BASF’s on-going
efforts in sustainable development
in China has also been recognized
by the public and stakeholders since
2005: BASF was granted the laureate
of "2005 China The Corporate
Citizenship In Action Award",
by the 21st Century Business Herald,
one of the top business media in China
in December 2005. In early 2006, BASF
was voted as one of the 2005 Top 10
Most Responsible Enterprises in China
by China NewsWeek, an influential
magazine sponsored by the China News
Agency and supported by the State
Council.
Employees: Within the Asian Chemical
industry, BASF is recognized as a
preferred employer because of its
known support to staff's professional
development, involving employees in
the company's success and cultivating
an atmosphere of mutual trust and
respect among employees.
In China, we have over 4,000 employees
and total employment will increase
further when new investment projects
become operational in 2005 and 2006.
We are committed to developing management
competence and expertise in the region.
For our employees, we greatly encourage
personal development and provide our
own training programs for attractive
local and international careers. So
far, more than 750 employees in China
have attended our Management Training
Asia program.
Customers: “We produce products
that are safe to manufacture, use,
recycle and dispose of.” This
fundamental statement documents BASF’s
overall position in regard to product
safety. In China, safety seminars
have been held to coach customers
on proper handling of specific chemicals.
One of our largest customers in China,
Yantai Spandex Co. Ltd awarded BASF
“Best Business Partnership “
in 2004 to recognize BASF’s
value-adding efforts.
Cooperation with local authorities
and partners: In June 2004, BASF and
the Chinese Research Academy of Environmental
Sciences (CRAES) under the State Environmental
Protection Administration (SEPA) signed
an agreement to initiate strategic
cooperation by jointly establishing
a Benz M111 engine testing laboratory
in Beijing. The laboratory will operate
according to internationally standardized
testing procedures, and will be responsible
for setting and supervising product
standards related to fuel quality;
assessing the quality of Chinese gasoline;
improving the quality of fuels for
motor vehicles and reducing emission.
The ultimate goal is to bring about
a cleaner environment in China. The
lab started operation from the end
of 2005.
In China, we join forces with our
partner SINOPEC not only in our investments,
but also as fellow founding members
of the China Sustainable Development
Business Council established in January
2004. We have been very active in
the organization and attended the
Corporate Soical Reponsibility Roundtable
held in November 2004. BASF is committeed
to participate in the sustainable
growth with its Chinese partners and
customers and share the best practices
and experiences gained over the years.
Suppliers: BASF regularly audits
its suppliers. If the environmental,
health and safety standards required
by BASF are not in place, the company
applies its expertise to help the
supplier meet its expectations. For
example, BASF together with a Chinese
supplier of a toxic raw material developed
an action plan that involved, among
other things, the change of the supplier’s
production process from open to closed
systems and the use of personal protection
equipment according to the needs of
the workstations.
SD Symposim: BASF organized together
with other partners in 2002 and 2004
the sustainable development symposiums
in China, which provided a platform
for sharing achievements and experiences
by government authorities, industry
sectors and academics on the subject.
Public welfare:
BASF Kid’s Lab
BASF offered unique hands-on chemical
experiments to Chinese children at
Kids’ Lab. Introduced into Beijing
in 2002, the Lab has been provided
consecutively for 5 years now in Nanjing
,Beijing and Shanghai. So far 56,000
school children have participated
in the event. The event evoked their
interest in science and chemistry
and helped them realize that chemistry
exists everywhere in our daily life.
Items of experiments are all related
to environmental protection, for example,
waste paper recycling and waste water
clarifying. We hope to emphasis the
theme of environmental protection
to the largest extent in this course.
Kid’s lab pays special attention
to social vulnerable groups, for instance,
deaf and mute school kids and children
from disable parents and migrant workers.
Meanwhile, our activities provide
great opportunities of social practice
for high-school students in summer
holiday. BASF will continue to stage
Kids' Lab in China to help more and
more Chinese children to learn more
about innovation and sustainability
and bring along with them when they
grow up.
SINO-German Fund
BASF also supports Chinese universities
and research institutes in achieving
scientific excellence. The BASF Sino-German
Research & Development Fund was
established in May 1997 to support
collaborations with Chinese universities
and relevant institutes of the Chinese
Academy of Sciences through grants
and scholarships. The Fund has by
far supported 51 research projects,
and over 1200 postgraduates and undergraduates
benefited from 14 scholarship programs.
Science Tunnel
In 2006, BASF sponsored “Science
Tunnel” exhibition Shanghai
from Aug 3rd to Oct 7th. “Science
Tunnel” is the world’s
top-tier innovative multimedia exhibition
developed by Max Planck Society, Germany's
Nobel laureate powerhouse. Targeted
toward youngster aged above 15 years
old, the exhibition provides the general
public with the opportunity to learn
the most advanced and cutting edge
science research. Visitors can move
through 12 stations and have zero
distance experience to science. Hundreds
of large-format images and video clips,
and interactive exhibits provide visitors
with a fascinating insight into the
hidden worlds of the micro- and macro-cosmoses,
BASF believes access to education
is essential for a China to development
into a just and sustainable society.
Through constant support to education,
BASF wants to awaken public interest
in science and technology, which we
hope will lead them to further explore
ideas that may someday change the
world that contribute to a sustainable
future.
In 2005, BASF sponsored “Science
Tunnel” exhibition Ludwigshafen
in Germany——the head quarter
of BASF group. From there, BASF sponsored
& supported Science Tunnel tour
exhibitions in Tokyo and Singapore
and Shanghai in 2006.
Fascinating Future in Harmony--Young
Artist Photo Competition
In 2005, together with Xiao Hui Wang
Art Workshop Tongji University, BASF
organizes a Young Artist Photo Competition--
Fascinating Future in Harmony. The
competition attracted around 26,000
pieces of work by professional and
amateur photographers from Shanghai,
Beijing, Tianjin and Sichuan Province.
Sponsored by BASF, 10 “Young
Artists” have been selected
to travel to Germany for communication
and learn with international photographers.
The impressive point of this contest
is that it emphasis creativity and
vibrancy in artistry photography.
It perfectly expresses BASF’s
values that we constantly hold in
our business activities. It is a unique
expression of both China's quest for
harmony and BASF's fundamental value
of sustainability and sustainable
success, which we define as the balance
of economic success, social responsibility
and environmental protection.
Employees’ Voluntary Activities
BASF not only view itself as a corporate
citizen, but also encourage the employees
to take active part in social welfare
activities. Employees in BASF Shanghai
made up a voluntary team to work as
teachers in the spare-time classes
organized by the Disabled Association,
Huangpu District for students from
disabled families, hoping to help
create better chance for their study
and development in the future. This
assistance not only offers knowledge
and encouragement to students, but
also provides love and care to them.
Community relationship
BASF always cares about local communities.
In early this year, together with
other partners, BASF made donation
to set up “Chemical Classes”
at two local schools as a step to
develop local talents. BASF-YPC Co.
Ltd. donated 200,000-yuan worth of
computuers and other teaching facilities
to a local elementary school in June
2004.
So far, BASF-YPC Co Ltd. has proactively
communicated with the community by
holding three dialogues with local
government authorities and neighbouring
communities about environment protection
and safety management.A series of
follow-up actions including emergency
response communication network with
local community and local employment
plan were initiated and implemented.
In November 2004, BAPC held the “Open
Day” .In 2003, the “Opening
Day” also was organized in BASF
JCIC Neopentylglycol Company Limited
in Jilin and other site.
For more information, please contact:
Ms. Cora Cai, BASF, caixmc@basf-china.com.cn
|